Eliminating Barriers to Purchase
For brands, optimizing the consumer journey from product selection to checkout can make all the difference. Removing barriers to checkout is essential to increase conversions and drive greater sales. When there are fewer steps standing between your customers and your products, completing the purchase is significantly increased.
When it comes to social media and influencer marketing, this is even more important. When someone clicks an advertisement or an influencer's social post to a product page, they have to click again to get to the cart. For customers who are ready to buy, this redundant step can result in a missed opportunity. So, how can you make it easier for consumers to add products directly to their cart?
From Content to Cart
Snip2Cart links create a frictionless journey for customers to drive real measurable actions across every digitial touchpoint. With a single click, consumers are driven to the retail checkout with products loaded the cart. Snip2Cart links can be used as call-to-actions in social media posts, ditial ads, emails, messaging, blogs or any marketing material. Whether you are working with influencers, promoting social media content, or running an ad campaign, Snip2Cart links can drive greater sales and measurable results.
Real Measurable ROI
Snips Social Cart is the first direct-to-cart campaign platform for influencers and brands. In the past, brands have relied on landing pages for consumer product selection. But now, influencers can add Snip2Cart links to their content and social posts that drive followers directly to checkout. To maintain accountability, Social Cart campaigns operate on a performance-based cost-per-click (CPC) model. That simply means influencers earn based on driving followers to checkout. And with automatic sales tracking, Snips can accurately report on ROI from click-throughs to completed sales. No other platform offers the automation, tracking, and performance of Snips Social Cart.
